Sunday, January 27, 2013

Why are women obsessed with becoming thin?


The power of media boosted with the help of technological developments and has been able to shape the society and public opinion. For the past few years, media has been successful in setting their standards of beauty that the public has to unwillingly conform to. The perfect image portrayed of women in magazines, through the use of image manipulation, contributes to the societal and mental image of a beautiful woman. The problem lies in the fact that such images are usually fabrications and set unrealistic expectations.
A stereotype of skinny bodies, flawless faces, pearly teeth, fair skin tones and many more is being reflected on society. What people perceive and compare to their own appearance is strongly related to what the media advocates. Unfortunately, many people will go to extremes in order to be considered ‘normal’ or simply fit in. The media has multiple means by which they are influencing what the society should imitate. Products that are promoted come with a subliminal message that we ought to buy them in order to fulfill our insecurities and feel better about ourselves. They are alienated by society which usually ignites all those problems.


   


The media has been using subliminal messages to prompt weight loss and advertise products that almost never work. Viewers will still purchase them just so they can meet the beauty standards, which the media has established. Countless people have died as a result of extreme dieting, starving themselves in order to shed the extra pounds. There also have been many incidents of models dying due to anorexia and bulimia, risking their lives just so they can meet the requirements of modeling agencies. This issue is not only associated with models, many girls feel like having an eating disorder is completely normal and required to be able to have the perfect size. Having an eating disorder is being portrayed as normal thanks to celebrities and the way the media interprets it. Likewise it is mirrored on society as we notice many girls becoming victims of bullying because of their appearance.



The obsession with losing weight has also taken its toll on men; they too tend to have low self-esteem and self-image. Whether it was diet pills or extreme diets and workouts, men also have a stereotype that media created.





Media’s influence over public opinion should be used to endorse healthy lifestyles as well as have no specifics when it comes to beauty. Many modeling agencies started up with no special requirements when it came to weight and height. Beauty shouldn’t be limited to a certain type and the society should embrace imperfections and boost positive self-esteem with the help of the media.
   

The question is, Who benefits from creating a certain image for women and beauty that seems to unrealistic?

Because we live in such a capitalist world, where thousands of new products are introduced to the market on a daily basis, advertisements and movies tend to force these things upon society. Movies ares supposed to reflect the society however, they are shaping what everyone should dress, eat, listen to, watch, look, and live like. Those ideologies are transmitted through media outlets in an indirect way, and to our brains they reside and dwell.

I would like to end this entry with a quote from one of the one and only and the eternal goddess, Marilyn Monroe. She also believed that imperfections are beauty.

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